TOKYO

Staff Designer @ Philo

Category: 

Video

Experimenting for Success: Philo's Unique Social Content Strategy with The Playback

Philo's brand team created The Playback, a unique video series for organic social channels. Despite challenges, the team worked tirelessly to bring the project to life, with a member handling technical aspects and post-production. The ongoing campaign continues to run A/B tests for optimal engagement, resulting in a successful and unique content promotion strategy.

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